We take heed and listen to influencers, industry experts and scour the web in search of the best approach to marketing. That’s why we invest in many software technologies to provide a better delivery of your message and therefore delivering results. We then present our findings along with some thoughts to you through the PALO blog, PALO BUZZ podcast and Gameplan for Growth series with Rob Palowitz, our founder. So go ahead, give it a read, or a download, mark our “vid” as a “fave” or listen to one of our entertaining podcasts…we’re sure it’ll provide you with a tidbit to walk away with.

Posts about

Traditional Advertising

Touchdown! The Biggest and Boldest Big Game Ads that Caught Our Attention in 2020

It’s the Mondayest Monday of the year – the day after “The Big Game.” More than 17 million people will call in sick to the boss today with a sudden case of Super Sick Monday. (Has anyone seen Steve?) For those brave souls who made it into the...

Big Game Commercials You’re Going to be Talking About Today

Let’s be honest here, unless you live in Boston or Los Angeles, there’s not much at stake in this year’s Super…we mean, the big game! Heck, the losing city gets a great consolation prize with free Uber rides. For the rest of us, it’s an excuse to...

‘Your Ad Here’ NBA Takes a Shot with Creative Advertising

Ahhh…the end of fall. Leaves have vanished from trees and lawns, the holidays are approaching, and both the drive to and from work consist of complete and utter darkness. That can only mean one thing – basketball season.

If you’re from northeast...

Why Buy Media Through an Agency?

Whether you’re looking to get your voice heard on the radio, get some brand awareness with a billboard, or show off your new commercial on network or cable TV, it helps to have a plan. Too often, business owners receive “sale” package offers from...

Sliced Bread: Marketing the Greatest Thing

The greatest thing since sliced bread

For years, we have praised the pinnacle of human achievement with these words. But how did something as simple and practical as sliced bread become the measuring stick of innovation?

Human beings have produced...